Short Description
This short-form video series by Jörn “Joe” Menninger provides an in-depth look at the hottest 2024 startup trends in Germany. The series, based on the Deutscher Startup Monitor (DSM), explores topics such as B2B growth, sustainability, deep tech, and funding challenges. With nearly 75% of German startups now focusing on B2B models, 2024 is expected to be a year of strategic partnerships and long-term growth. The series highlights the importance of profitability over growth, the rise of green economy startups prioritizing ESG standards, and the growing role of AI and deep tech in Germany’s innovation landscape. The shorts also provide insights on funding sources, such as government grants, business angels, and venture debt, and the factors influencing startup success in major hubs like Berlin, Munich, and North Rhine-Westphalia. The series is designed to make complex trends easily digestible, making it an ideal resource for startups looking to adapt to the changing landscape.
Learning Objectives
- Understand the key startup trends for 2024 in Germany, including B2B growth, sustainability, deep tech, and funding opportunities.
- Identify the role of profitability and ESG (Environmental, Social, and Governance) standards in the success of green economy startups.
- Explore how AI and deep tech innovations are shaping business strategies and operational efficiency in startups.
- Learn about funding options available for startups, such as government grants, business angels, and venture debt, and how these can be leveraged for sustainable business growth.
