Artenglück Nature conservation projects: Making the ecological value measurable

Short Description

Artenglück, a company in the DACH region, implements nature conservation measures like flowering meadows and forest reforestation. Their motto is “Do good and talk about it,” and they combine agriculture, conservation, and marketing expertise to meet the needs of companies in CSR/ESG. This approach ensures nature conservation is needed everywhere.

Learning Objectives

  • Understand how businesses like Artenglück integrate nature conservation with corporate sustainability goals, particularly within CSR and ESG frameworks.
  • Explore practical conservation measures such as flowering meadows and forest reforestation and their impact on biodiversity in the DACH region.
  • Analyse the value of combining agricultural, ecological, and marketing expertise to create scalable and communicable environmental solutions for companies.
  • Reflect on the role of communication and visibility (“Do good and talk about it”) in promoting environmental responsibility and inspiring wider corporate engagement.